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DFD Loaders

  • Category Websites
  • Client DFD Loaders
  • Start Date 23 January 2021
  • Handover 05 March 2021
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Challenge

DFD Loaders has built their brand based on service, they are known for always lending a helping hand. But their very basic website did not serve this purpose. Although they had built it themselves, it looked dated and basic, they needed to update their web identity so customers could visit the page on any device and screen size, it could be found online organically, and give more information about Schäffer Loaders.

  • + UX/UI Design
  • + Front-end Development
  • + Copywriting
  • + SEO Strategy & Implementation
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Solution

With the most current web practices, Ambishus developed an updated website with exceptional User Experience and User Interface. Important considerations were made - Optimized navigation for any screen size or device - Keyword research & SEO strategy to ensure the website is found organically on all search engines - Web design based on DFD Loaders brand identity - Image optimization for the fastest load times - Focus on lead generation The new web experience has allowed potential customers the ease to find out everything they need about the 17 wheel loaders that DFD Loaders sells across the United States.

Results


Organic search became the best performing channel for DFD, with an 82% engagement rate and users spending more than two minutes on the site. Customers come back to read the content that is constantly being added to the blog, and have commented DFD Loaders directly about how much they like it.

Next steps


DFD continues their partnership with us and has a plan to continue developing new and fresh content like blogs for customers, and landing pages that will generate more sales inquiries.

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